Friday, February 5, 2016

EOC Week 3: Tobacco Advertisement

Tobacco has became one of the most items that is being used and sold in stores. From cigarettes to hookah/Vapes, todays teens have be using these more frequently. Seven out of 10 middle school and high school students say they have seen e-cigarette ads in stores, online, and on social medias. Nearly 4% of middle school students are using these e-cigarette's making the advertising company's jump from $6.4 million in 2011 to around $115 million in 2014.   
Here are some examples of pro and anti smoking adds: 
Recently the tobacco company's don't have to advertise, they use celebrity influence to caught the audiences eye's. Now a days you see a lot more celebrities smoking hookah or cigarettes on their social medias making the younger generation geared more to it because they see these celebrities smoking. So for tobacco company's they have walking advertisement that we all look up to. But the tobacco company's is using these people as unpaid spokespeople.  
On the opposite side anti-advertisements have spread everywhere, and are seen way more. When you watch TV I noticed that most of the commercials geared towards anti-smoking. On MTV they have many different commercial ad's that they play in a row or every other commercial. One of the commercial that show on MTV is the when the teenage girl goes into the store asking for a pack of cigarette's, but she doesn't have enough money to pay for the pack, so she rips off some of her skin and gives the sales associate. When I was watching this it was really disturbing to see, but many people and teens still smoke. Here is a quick clip of the commercial:


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